Privacy Policy

Effective date 3/31/2020

This policy describes the information we process to support the Pixel SDK website, Pixel SDK framework and other products and features offered by GottaYotta ("GottaYotta Products" or "Products").

I. What kinds of information do we collect?

To provide the GottaYotta Products, we must process information about you and your users (together, "Users" or "User"). The types of information we collect depend on how our Products are used.

Things you and others do and provide.

  • Information and content. We collect the content, and other information Users provide when our Products are used, including when you sign up for an account, create an API key, and message or communicate with our support team. This can include information in or about the content you provide (like metadata), such as the message within a support request or the date a request was created. It can also include what Users select through features we provide, such as our camera, so we can do things like suggest filters that Users might like, or give Users tips on using camera formats. We do not collect the actual images or videos Users create, but only the associated metadata, such as dimension and framerate. This metadata is stripped of any location data or any sensitive User information.
  • Usage. We collect information about how Users use our Products, such as the features Users use; the actions Users take; the number of photos exported; the duration or number of videos exported; the filters that were selected; and the, frequency of User activities. For example, we log when a User has last used our Products.
  • Information about transactions made on our Products. If you use our Products for purchases or other financial transactions (such as automatically charging you for an invoice) we collect information about the purchase or transaction. This includes payment information, such as your credit or debit card number and other card information; other account and authentication information; and billing, and contact details.

Device Information

As described below, we collect information from and about the computers, phones, and other web-connected devices Users use that integrate with our Products. Information we obtain from these devices includes:

  • Device attributes: information such as the operating system, hardware and software versions, app and file names and types, and browser type.
  • Identifiers: unique identifiers, device IDs and installation receipts. This information is used to guarantee the accuracy of your billing invoices. For instance, if an unauthorized person gains access to your API key, the device ID and installation receipt are used to filter out unauthorized usage of your API key. We do not collect advertising identifiers.
  • Network and connections: information such as a User’s language, locale, time zone, IP address, and connection speed.
  • Cookie data: data from cookies stored on your device for the Pixel SDK website, including cookie IDs and settings.

II. How do we use this information?

We use the information we have (subject to choices you make) as described below and to provide and support the GottaYotta Products and related services described in the Terms of Use. Here's how:

Provide, and improve our Products.

We use the information we have to deliver our Products, including to improve features and make suggestions for Users on our Products. We use the information we have to develop, test and improve our Products, including by conducting surveys and research, and testing and troubleshooting new products and features.

Promote integrity and security.

We use the information we have to verify accounts and activity, detect and prevent spam and other bad experiences, and maintain the integrity of our Products. For example, we use data we have to investigate suspicious activity or violations of our terms or policies.

Communicate with you.

We use the information we have to send you marketing communications, communicate with you about our Products, and let you know about our policies and terms. We also use your information to respond to you when you contact us.

III. How is this information shared

We do not share User information with third parties, unless we are required to do so by law. For instance, in response to a legal request (like a search warrant, court order or subpoena) and we have a good faith belief that the law requires us to do so. This may include responding to legal requests from jurisdictions outside of the United States where we have a good faith belief that the response is required by law in that jurisdiction, affects Users in that jurisdiction, and is consistent with internationally recognized standards.

If the ownership or control of all or part of our Products or their assets changes, we may transfer your information to the new owner.

IV. How can I manage or delete information about me?

We store data until it is no longer necessary to provide our services and GottaYotta Products, or until your account is deleted - whichever comes first. This is a case-by-case determination that depends on things like the nature of the data, why it is collected and processed, and relevant legal or operational retention needs. You can delete your account by sending an email to with your request.

Information we receive about your account (including financial transaction data related to usage on Pixel SDK) can be accessed and preserved for an extended period when it is the subject of a legal request or obligation, governmental investigation, or investigations of possible violations of our terms or policies. We also retain information from accounts disabled for terms violations to prevent repeat abuse or other term violations.

V. What is our legal basis for processing data?

We collect and use the data that we have in the ways described above:

  • as necessary to fulfill our Terms of Use;
  • consistent with your consent, which you may revoke at any time by emailing us at
  • as necessary to comply with our legal obligations
  • to protect your vital interests, or those of others;
  • as necessary in the public interest; and
  • as necessary for our (or others') legitimate interests, including our interests in providing an innovative, personalized, and safe service to our Users, unless those interests are overridden by your interests or fundamental rights and freedoms that require protection of personal data.

VI. How can you exercise your rights provided under the GDPR?

If you are a citizen or resident of the European Union, under the General Data Protection Regulation, you have the right to access, rectify, port and erase your data. You can exercise your rights by sending an email to with your request. You also have the right to object to and restrict certain processing of your data. This includes:

  • the right to object to our processing of your data for direct marketing, which you can exercise by using the "unsubscribe" link in such marketing communications; and
  • the right to object to our processing of your data where we are performing a task in the public interest or pursuing our legitimate interests. You can exercise this right by sending an email to with your request.

VII. How do we operate and transfer data as part of our global services?

User information may, for example, be transferred or transmitted to, or stored and processed in the United States or other countries outside of where you live for the purposes as described in this policy. These data transfers are necessary to provide the services set forth in the Terms of Use and to globally operate and provide our Products to you. We utilize standard contractual clauses approved by the European Commission and rely on the European Commission's adequacy decisions about certain countries, as applicable, and obtain your consent for these data transfers to the United States and other countries.

VIII. How will we notify you of changes to this policy?

We'll notify you when we make changes to this policy and give you the opportunity to review the revised policy before you choose to continue using our Products.

IX. How to contact GottaYotta with questions

If you have questions about this policy or would like to contact our Data Protection Officer, send your email to or your letter to:

GottaYotta, Inc.
ATTN: Privacy Operations
19528 Ventura Blvd., Suite 487
Tarzana, CA 91356

Privacy Notice for California Residents

If you are a California resident, you can learn more about your consumer privacy rights by reviewing the California Privacy Notice.

Effective date: March 31, 2020